The Festival has been held at Kingaroy's Memorial Park on the second Saturday in March for the last 12 years.

During that time It's grown to become one of the largest wine festivals of its type in south-east Queensland as well as a signature event for the South Burnett.

"Every year we like to introduce some new things to keep Wine & Food fresh and interesting for our guests," President Bernie Cooper said. "People like our format but we never stop pushing the envelope - and I think our guests really like that too".

"So right now we're looking at several ideas that people have suggested to us to see if we can bring them to next year's Festival".

These include introducing a new VIP section where - for a small extra fee -patrons could be guaranteed their own secure, under-cover area at the Festival with guaranteed tables and seating; holding a Wine Masterclass in the evening where guests could get walked through a small range of wines by an expert and learn the finer points of what to look out for (and what to avoid) when buying wines; and a new format for the PCA Regional Cuisine Cook-Offs.

Two weeks ago the Festival launched its Facebook page with a composite video clip of the 2010 event; and today they announced their first entertainment booking for next year: talented up-and-coming musician Rob Black (see video above).